When You’re the Marketing Director and the Project Manager: Why It’s Time to Delegate the Chaos

If you’re leading a lean marketing team, chances are you’re juggling more than just strategy. You’re overseeing timelines, chasing down creatives, managing vendors, and trying to keep your campaigns on track, all while being the face of the department.

Let’s be honest: You didn’t sign up to be the project manager too.

And yet, here you are, building the campaign calendar and fixing broken Airtable views. Proofing copy and coordinating meetings. Executing a brand vision while also chasing approvals.

Sound familiar?

Here's the truth:

Great marketing strategies die in disorganized execution.

So, what’s the alternative?

Hiring a full-time project manager might not be in the cards. But that doesn’t mean you have to carry it all alone.

That’s where I come in.


I’m Megan, founder of Managed by Megan PM, and I specialize in helping high-performing marketing teams like yours execute campaigns with clarity, control, and calm.

What I Do for Marketing Directors Like You:

  • Coordinate all moving pieces of your next campaign launch

  • Keep timelines tight (and adjust gracefully when things shift)

  • Run meetings that don’t suck—and actually get results

  • Create systems that your team actually uses

  • Free you up to focus on vision, not logistics

You Don’t Need More Hours in the Day.

You need a partner who: 

  1.  Gets how creative teams work

  2. Knows what success looks like in your world

  3. Can keep a launch on track without needing babysitting

  4. Thinks three steps ahead and communicates clearly

Ready to Get Back to the Marketing Part of Your Job?

Let’s chat. Whether you need help launching one campaign or ongoing support managing multiple projects, I’ll bring structure to your strategy—without the full-time hire.

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What Does a Freelance Project Manager Actually Do?